Best Sellers

Rethinking Fragrance

Highly concentrated, ethical fragrances accessible to everyone. We remove unnecessary costs so you pay for quality, not marketing.

About Us

SHOP BY COLLECTION

1 4

  • Purpose at the heart of every scent

    Designed to last.

  • Made with care, clean ingredients only.

    Clean ingredients.

  • Real people. Real fragrances.

    Clean, concentrated fragrances. You pay for quality, not the logo.

    Democratizing Fragrance

    OUR MISSION

    We are reinventing the fragrance industry to benefit consumers and allow you to experience some of the most luxurious scents in the world regardless of your budget. 

    We develop Premier Alternatives to overpriced luxury fragrance by eliminating the 'Brand Tax' on the fragrances you love. 

    Our carefully developed fragrances are based on some of the world’s most iconic scents, all while also being made with a focus on sustainability and transparency.

    Our Mission : Democratizing Fragance

    We’re reinventing fragrance for everyone.
    Concentrated, ethical, 100% clean scents inspired by iconic aromas at a fair price.

    From our customers

    • ★★★★★

      Executive Is Exactly What I Wanted!!

      Very similar to my favorite brand name fragrances. The scent lasts all day without reapplying which is very important to me. Honestly, ALT is my new place to buy cologne. Very high quality!!

      Terrence

    • ★★★★★

      Fancy on a budget

      I have been buying from Alt for over a year, and have saved 5 million dollars on my Baccarat Rouge 540 Maison Francis Kurkdjian (say that 10 times as fast as you can) INSPIRED fragrance. I smell delicious at a fraction of the price. Thanks Alt! Y’all made my Christmas card list this year.

      Gina

    • ★★★★★

      Executive Is Exactly What I Wanted!!

      Very similar to my favorite brand name fragrances. The scent lasts all day without reapplying which is very important to me. Honestly, ALT is my new place to buy cologne. Very high quality!!

      Terrence

    • ★★★★★

      Fancy on a budget

      I have been buying from Alt for over a year, and have saved 5 million dollars on my Baccarat Rouge 540 Maison Francis Kurkdjian (say that 10 times as fast as you can) INSPIRED fragrance. I smell delicious at a fraction of the price. Thanks Alt! Y’all made my Christmas card list this year.

      Gina

    • ★★★★★

      I love this and so does everyone else

      I wasn't sure what to expect when I order this cologne but when I got it and opened it up i was pleasantly surprised by the smell and how long it lasts. I would definitely recommend this to everyone. I will be ordering more!

      Juan

    • ★★★★★

      By far the best 'dupe' Company I've tried out there. Scents last long, garner compliments, and smell the same as their counterparts for a fraction of the price!

      Talia